Hotel Marketing Agency in Antalya
From boutique hotels to larger hotels and resorts, we run Meta and Google Ads management, direct-booking campaign setups and on-site content shoots for accommodation businesses.
Media Pixel manages Meta and Google Ads for hotels in Antalya. Our aim is to reach the right people while they are searching for a hotel and planning a holiday, and to bring as many bookings as possible through the hotel's own channels. We build campaigns around each hotel's size, season and guest profile, and measure results with GA4.
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Why direct bookings?
Online travel agencies (OTAs) help hotels get seen, but they take a commission on every booking and keep part of the guest relationship on their platform. A booking that comes through the hotel's own website, phone or WhatsApp line is more profitable and lets the hotel get to know the guest directly. That is why we point our ad setups at the hotel's own booking channels.
Boutique and small hotels
Boutique hotels work with limited budgets, are often run by their owners, and feel OTA commission directly in their margins. Our priority for them is not to lose people searching for the hotel by name, to show the hotel's atmosphere to the right audience on Instagram, and to move bookings to the hotel's own channels.
- Visibility on searches for the hotel's name with Google Ads (brand search)
- Meta ads on Instagram and Facebook that show the hotel's atmosphere
- Directing guests to WhatsApp, phone and website bookings
- A simple, measurable campaign structure that fits a limited budget
Larger hotels and resorts
Larger hotels serve guests from several countries and languages, and their campaigns follow the season calendar. For them, targeting by country and language, early-booking and seasonal campaigns, and correctly measuring the booking engine come first.
- Meta and Google Ads targeting by country and language
- Early-booking and seasonal campaigns
- Sports, congress and event-focused campaigns for the winter period
- Measuring the booking engine and contact clicks with GA4
What we do for hotels
- Meta and Google Ads management: campaign setup, targeting and budget management
- Google Ads campaigns for hotel-name (brand) and accommodation searches
- Targeting by country and language on Instagram and Facebook
- Google Business Profile upkeep: photos, details, review replies
- On-site photo and video shoots at the hotel (Antalya)
- Booking, WhatsApp and phone tracking with GA4 and Google Tag Manager
An ad plan that follows the season
- Early booking: Campaigns for travellers who plan their holiday well before the season.
- Pre-season: More search and social visibility in the weeks when booking decisions are made.
- In season: Quickly adjusted campaigns for last-minute demand and open dates.
- End of season and winter: Campaigns for winter guest profiles such as sports, congress and long stays.
Real work: Azuu Hotel
In 2025 we managed Meta and Google Ads for Azuu Boutique Hotel in Lara. We set up the campaigns and planned targeting and budget around the hotel's needs.
- Hotel
- Azuu Hotel (Azuu Boutique Hotel)
- Area
- Lara, Antalya
- Service
- Meta and Google Ads management
- Year
- 2025
Where we work
In Antalya we work with hotels in Kaleiçi, Konyaaltı, Lara, Kundu, Belek, Kemer, Side, Kaş, Kalkan and Alanya. We manage ad campaigns remotely for hotels anywhere in Türkiye and abroad, and shoot content on location in Antalya.
For the monthly management fee and package scope, see our pricing page.
Our other industry page: Real estate marketing.
Frequently asked questions
- We manage Meta (Instagram and Facebook) and Google Ads together. Google Ads catches people at the moment they search for a hotel; Meta ads put the hotel in front of people who are planning a holiday but don't know it yet.
- OTAs are useful for visibility, but we point the ad setup at the hotel's own website, phone and WhatsApp line to grow the share of direct bookings. Results depend on the hotel's location, price and season, which is why we measure everything with GA4.
- Yes. We manage ad campaigns remotely for hotels anywhere in Türkiye and abroad. Photo and video shoots take place on location in Antalya.
- Yes. On Meta and Google Ads we can target campaigns by country and language, and we write ad copy in the languages that match the hotel's guest profile.
- We track the booking engine, WhatsApp and phone clicks with GA4 and Google Tag Manager, so we can see which campaign brings in demand.
Let's talk about an ad plan for your hotel
In a short intro call we go over your current situation and lay out a clear roadmap.